South Africa is the perfect example of a country that ticks every family holiday box - it has vast reserves that are completely malaria free, so no need for pesky tablets; it is a direct flight away from London with very little time difference; and it's home to some of the best family-friendly hotels in Africa.
In terms of age, we'd recommend a family safari to somewhere such as Madikwe in South Africa for children as young as five. For those with teenagers in tow looking for an intrepid African adventure, you could head to Tanzania to experience the Great Migration in the Serengeti or to Namibia to learn about rhino conservation. What better way to leave screens and social media behind than to bring your teens deep into the African bush?
If it's a big, multi-generational holiday you're after, then we can point you in the direction of some beautiful properties available for private hire throughout the continent. Enjoy barefoot luxury in a private villa on the beaches of Mozambique, a whole family safari in South Africa, or combine bush and beach with a '3G' holiday in Kenya.
Those in search of culture, look no further than the souqs of Marrakech for a shopping experience that couldn't be further from the weekly food shop at home, where the sights, sounds and smells will blow your brood's minds. Add some adventure by combining Marrakech with walking in the Atlas Mountains.